Beat the Heat this Summer with Endura

You're pushing yourself as hard as you can. It's only early morning, but the sun's beating down as though it's the middle of the day. You're hot, your mouth is parched, and you're sweating up a storm. The only thing that keeps you going is the thought of diving into an icy cold pool. Well, that pool might not always be easily accessible, but Endura Rehydration Formula is!

Summer has well and truly hit, and whether you're cycling, running, doing hard labour, or landscaping out in the sun - avoiding dehydration is paramount to performing at your peak.

Don't Let Your Cells Shrivel Like Sultanas

Dehydration can significantly impair your performance and the summer heat only makes this worse. Exercising in a hot environment can cause significant fluid and electrolyte loss. In fact, high intensity exercise in hot climates can result in sweat losses of up to 2.5 L per hour. Unless the amount of sweat you lose is matched by your fluid intake, you could become dehydrated. Dehydration can then lead to an impaired ability to regulate body temperature, increased heart rate, a higher rate of perceived exhaustion, and a subsequent decline in physical performance. In severe cases, this can also lead to an increased risk of heat stress and eventual collapse. Alarm bells should be ringing if you start to notice any of the following symptoms of heat stress:

• Thirst
• Fatigue
• Cessation of sweating
• Headaches
• Nausea and vomiting
• Dizziness
• Goose bumps
• Confusion and disorientation
• Loss of coordination

Rehydration Station

Replacing the fluids and electrolytes you lose through sweating is essential to avoid dehydration and heat stress. Adequate electrolyte replacement and rehydration is not merely a matter of drinking brightly coloured, sugary sports drinks. These are often high in sodium and not balanced with adequate levels of other important electrolytes such as magnesium and potassium. You need balanced ratios of the right electrolytes to keep the fluid where you want it – in your muscle cells! Providing magnesium and electrolytes in ratios similar to that found in muscle cells, Endura Rehydration Formula is your best choice for rehydrating muscle cells and maintaining peak performance in the heat.

Fluid and Fuel For Muscles

Optimal performance is not only about keeping your body well hydrated. Adequate fuel for energy and faster muscle recovery are also important factors. Endura Rehydration Formula provides immediately available, fast and slow burning carbohydrates in the form of glucose polymers and micro-crystalline fructose to provide a constant supply of fuel to your muscles during exercise. Endura Rehydation Formula also contains MetaMag™, a highly bioavailable form of magnesium which supports energy production, reduces muscle cramping, and aids recovery.

The Dilution Solution

Endura Rehydration Formula can be mixed at varying concentrations depending on your needs.

During exercise, an isotonic solution is best to prevent dehydration and to provide the appropriate amounts of carbohydrates for energy and improving recovery. Isotonic drinks have the same osmolarity, or level of concentration as the body's own fluids. Mixing Endura Rehydration Formula at an isotonic concentration ensures that it will be absorbed quickly and provide energy without hindering fluid absorption. To do this, combine 1 level scoop (25 g) with 350 mL of water and shake. Drink one to two serves 30 minutes before exercise and one serve during each hour of exercise. You can drink up to four serves per day.

At times of increased physical demand, combine 1 level scoop (25 g) with 200 mL of water and shake. Drink up to four serves a day at times of increased physical output, to assist stamina and to relieve muscular cramps and spasms.

Stay Fresh this Summer

Whether you're working out or just working hard in the heat, rehydration is essential. Don't risk hindering your performance or suffering the detrimental effects that dehydration can have on your health. Use Endura Rehydration Formula and beat the heat this summer.

*References available on request